Navigating the market of hotel art can be a tricky endeavor, but once you’re in, it can be a fruitfu...

Becoming a professional artist can seem daunting when you realize it takes more than a passion for c...

Knowing how to sell your own artwork is crucial if you want to pursue a career as a professional art...

In today's fast-paced digital world, it's easy to get caught up in the whirlwind of online digital m...

Your voice is: Your aesthetic (what you find beautiful) + your taste (you should always work to elev...

Photo caption: Travel sketching and painting influences Esther Franchuk’s color choices, which can c...

Photo caption: Although she sometimes has a proper studio, Esther Franchuk must be flexible when it ...

Photo caption: Esther Franchuk’s brand as an artist aligns with the explorer archetype. As such, she...

The agony and the ecstasy of every artist is discovering and mastering their unique voice and style....

Photo caption: Finding artistic inspiration often starts with the simple act of going to your easel ...

Creating authentic art for a living is an absolute dream, and a very possible one at that. Aside fro...

Photo caption: Fine art is meant to express a message from the artist, one that may be interpreted a...